Bryony Jayne Couture is a bridal designer based in Berwick, VIC who specialises in creating bespoke, custom and personalised gowns for brides and all members of their wedding party. Her style is timeless yet modern, with her unique designs making brides feel perfect for their wedding day.
Bryony Jayne approached Redsteps to manage her digital marketing, including two months of social media management. These two months were used to ensure more content was being shared to her social media pages while also giving Bryony inspiration to continue managing the page herself ongoing. To ensure fresh and engaging content would be posted, Redsteps did a photography session in Bryony’s studio and Redsteps showcased Bryony’s stunning work across the two months of social media management. To create engaging content using the imagery captured in the photography session, a mix of different posts were created, including:
In addition, during Redsteps’ time managing Bryony Jayne’s social media accounts we also created and managed a Facebook competition for brides to win a gorgeous headpiece to wear on their wedding day. This competition gained excellent reach and engagement, which also helped increase Bryony’s Facebook followers.
A social media report was created and sent to Bryony at the conclusion of Redsteps managing Bryony Janye Couture’s Facebook and Instagram accounts so she could see the results gained across the two months. This ensured Bryony could see what posts gained the most engagement and what content and tools she should implement when she is managing her accounts moving forward.
Overall Bryony was very happy with the work created by Redsteps, and has started becoming more active across the Bryony Jayne Couture social media accounts to continue gaining social engagement.
To see Bryony’s work and head to her social media accounts, click through to the links below: