Femia Accountants are an accounting business located in Perth who strive to create more successful business owners with their advice and guidance. Their owner, David, built their business on a foundation of honesty, trust, and fair pricing which makes them a very valuable asset for business owners.
David reached out to Redsteps to set-up, create and monitor their Google Ads account for 3 months to ensure they could continue confidently running their Google Ads independently ongoing. They did this to ensure they knew their Google Ads had been created, monitored and tweaked to generate strong ongoing results for their business without requiring external assistance.
Femia Accountants wanted to implement Google Ads to drive more customers to their website to generate greater brand awareness and more clientele.
Overall Femia Accountants Google Ad campaigns performed very well. In order to ensure their ads generated relevant search results and a favourable click-through-rate, Redsteps assessed their Google Ads campaigns by completing activities such as keyword removal and editing, and assessing and adjusting the key search terms. This was done to ensure their ad content was relevant and appropriate for the local target audience of Perth business owners and what they are searching in Google.
Additionally, to make sure Femia Accountants could see how their ads were performing, Redsteps created a Google Ads report at the conclusion of each month. This allowed them to assess their results regarding click-through rate, impressions, cost-per-click, top keywords and more with Redsteps commentary.
Learn more about Femia Accountants by heading to their website.