Establishing strong marketing goals and implementing a process on how to achieve those goals can be difficult and time consuming for business owners and managers. This is why Redsteps have created Marketing Strategy Packages to provide businesses with a structured and strategic marketing plan that looks at accomplishing all of your goals efficiently and effectively.
Marketing strategies can cover a large scope of channels, platforms, activities and industry insights to help businesses establish their place in the market as compared to their competitors. Having a clear road-map of who you are, what goals you wish to accomplish and the process on how you can achieve your goals can ensure you have a clear direction and focus when it comes to your marketing presence.
These Marketing Strategy Packages are not only recommended for new businesses; our packages are also great for established businesses who are looking to rejuvenate their brand with fresh marketing goals and strategies.
First Step
Social media strategy
A detailed look into business’ current social media marketing activities and assessing areas of improvement, new social media strategies, and how to best differentiate from competitors.
- 1 year social media plan
- Channel analysis
- Assessment of current social activities
- Competitor’s social media analysis
- Example copy for posts
- Example imagery for posts
- Recommended photography shots
- Social media bio/description copy
- Hashtag strategy
Second Step
Digital marketing strategy
Assessment of business’ online digital marketing channels and activities, and identifying how the business’ goals can be achieved through the implementation of digital marketing tools and strategies.
- Current digital marketing assessment
- Industry analysis
- Competitor analysis
- Customer analysis
- Positioning statement
- Point of difference
- Target audience identification
- Objectives, strategies and tactics
- How to implement strategies & tactics
- Implementation examples
- How to measure results
Third Step
Full scale marketing strategy
Current marketing assessment of all marketing methods, channels and business elements across traditional and new advertising mediums. This strategy assesses all areas of the business to ensure your marketing, sales and ROI can be maximised to achieve your business’ KPI’s and goals.
- Complete marketing assessment
- Industry analysis
- Competitor analysis
- Customer analysis
- Situation analysis
- Positioning statement
- Point of difference
- Target audience identification
- Objectives, strategies and tactics
- How to implement strategies and tactics
- Implementation examples
- Measurement and results
CASE STUDIES
CUSTOM PACKAGES
Require something a little different to the Marketing Strategy Packages offered above? No worries at all! Our services are listed below, and brands can mix and match the elements they need to fit in with their own marketing strategy. We can also help create custom annual marketing plans for businesses wanting to outsource the entire marketing department to someone else. We work with you to utilise your budget in the most efficient and effective ways, with the methods we know will work for your brand. We can implement them across the year and regularly update you and send reports to let you know how we’re tracking.
- Marketing Strategy
- Event Management
- Google AdWords / SEM /PPC
- Website SEO
- Website Development
- Copywriting and Content Generation
- Photography
- Graphic Design
- Logo Design and Brand Collateral Creation
- Social Media Management
- Social Advertising
- Remarketing / Retargeting Campaigns
- Operate as Virtual Marketing Assistant
- WordPress or Specialised On-Site Training
Contact us for a custom quote today!